Build your email list from your bio link
Turn social media followers into email subscribers. Add signup forms directly to your Platter page and grow your list on autopilot.
Why this matters
Growing an email list is one of the highest-ROI marketing activities. A link-in-bio page with subscription blocks turns every social media visitor into a potential subscriber, giving you a direct line to your audience that no algorithm can take away.
How to get started
- 1Create your Platter page and add a subscription block at the top
- 2Connect your email service provider (Mailchimp, ConvertKit, etc.) via webhook
- 3Write a compelling call-to-action explaining what subscribers get
- 4Add a lead magnet link (free guide, checklist, template) to incentivize signups
- 5Share your Platter URL across all social platforms and in content
Benefits
- Capture emails directly from your bio link without sending visitors elsewhere
- Own your audience — email lists aren't affected by algorithm changes
- Pair subscription blocks with lead magnets for higher conversion rates
- Track signup rates with built-in analytics to optimize your funnel
Recommended blocks
Subscription block for email captureLink block for lead magnet downloadsText block for a value propositionHeader block to separate signup from other content
Frequently asked questions
- Which email providers work with Platter's subscription block?
- Platter's subscription block works with any email provider that supports webhooks or Zapier integrations, including Mailchimp, ConvertKit, Beehiiv, and Substack.
- Where should I place the signup form on my page?
- Place it near the top of your page, ideally as the first or second block. Visitors who have to scroll are less likely to subscribe.
- How can I increase my email signup rate?
- Offer a free lead magnet (PDF guide, template, discount code) in exchange for an email. Pages with a clear incentive convert 3-5x better than those with a generic 'subscribe' button.
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